Adsee Privacy Policy

1. Introduction to Adsee's Privacy Policy

1.1. Purpose and Scope

This Privacy Policy ("Policy") outlines how Adsee ("Company," "we," "us," or "our") collects, uses, stores, shares, and protects personal information when users engage with the landing page creation platform and its associated services (collectively, "Services"). A privacy policy is recognized as a foundational legal document, essential for any entity that collects personal data, as it provides a transparent declaration of data handling practices. For a Software-as-a-Service (SaaS) platform such as Adsee, which facilitates the upload of sensitive content including photos, videos, and detailed product descriptions, and incorporates advanced AI functionalities, this policy transcends mere formality. It represents a critical component of the platform's operational integrity and legal framework. The collection of even basic information, such as an email address during account registration, mandates a comprehensive policy to ensure compliance with various governmental regulations and industry standards.

The scope of this policy is designed to encompass all facets of Adsee's service, from the initial user registration and content submission to the utilization of sophisticated AI capabilities. Its primary objective is to inform users about Adsee’s data practices, thereby cultivating trust and ensuring adherence to legal obligations, including but not limited to the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). A meticulously crafted privacy policy can significantly enhance user confidence, which in turn can positively influence conversion rates and user retention by demonstrating a robust commitment to data protection principles. In the highly competitive landscape of landing page builders, characterized by numerous offerings and diverse pricing structures, where the core service involves users generating and uploading their own content, data privacy is a paramount concern for prospective users. A policy that is not only compliant but also transparent, precise, and readily comprehensible regarding data handling can significantly distinguish Adsee from competitors that may offer less clarity. This elevates the privacy policy from a simple compliance document to a strategic asset that enhances brand value and supports a reduction in user churn, as observed in platforms prioritizing Personally Identifiable Information (PII) removal for compliance.

1.2. Last Updated Date

This Policy was last updated on. Adsee reserves the right to update it periodically to reflect changes in its practices, technological advancements, or evolving legal requirements. Data privacy regulations are inherently dynamic, and the features and data processing activities of a SaaS platform can evolve rapidly. Consequently, a privacy policy cannot remain static; it necessitates regular review and updates to remain relevant and compliant.

The inclusion of a "Last Updated" date provides a clear timestamp for the policy's most recent revision, thereby ensuring transparency and accountability. This practice enables users to easily ascertain when the policy has been modified, demonstrating Adsee's commitment to maintaining an up-to-date and pertinent privacy posture. It signals that Adsee is actively managing its compliance in response to internal policy adjustments, the introduction of new data privacy legislation, or the addition of new service offerings. Given the rapid advancements in AI technologies, as evidenced by discussions on AI's probabilistic nature and data handling, and the continuous evolution of data privacy regulations such as GDPR, CCPA, and COPPA, Adsee's data processing activities are highly susceptible to change. The "Last Updated" date, when coupled with a transparent and clear communication plan for policy revisions, serves as a strong signal to users that Adsee is diligently and proactively managing its compliance obligations and privacy framework. This fosters continuous trust, moving beyond a one-time compliance check. This practice is crucial for mitigating potential legal risks that can arise from outdated or non-compliant policies. Furthermore, it cultivates a perception of reliability and trustworthiness among Adsee's user base, which is indispensable for a SaaS platform centered on user-generated content and advanced AI capabilities.

1.3. Definitions of Key Terms

To ensure clarity and avoid ambiguity, this Policy defines several key terms. These include, but are not limited to: "Personal Data" (information that identifies an individual), "User-Generated Content (UGC)" (content created or uploaded by a user), "AI Features" (technologies utilizing artificial intelligence within the Services), "Services" (the Adsee platform and its functionalities), "User" (anyone accessing or using the Services), and "Third Party" (any entity other than Adsee). A comprehensive list of definitions will be provided within the full policy document to facilitate understanding.

2. Information We Collect

2.1. Personal Information You Provide

Adsee collects various types of personal information directly provided by users when they interact with the Services. This direct collection is fundamental to delivering Adsee's core functionalities.

• Account Creation Details: Upon registering for an Adsee account, essential contact information is collected, including full name, email address, and a secure password. This data is necessary for establishing and managing user identity and ensuring secure access to the account.
• Subscription and Payment Information: When users subscribe to any of Adsee's paid plans, payment-related details are collected. This includes credit card numbers, billing address, and other necessary financial information required to process transactions and manage recurring subscriptions.
• User-Generated Content (UGC): As a central feature of Adsee, the platform collects photos, videos, detailed product descriptions, and any other multimedia or textual content that users actively upload, create, or input for the purpose of building their landing pages. This content is integral to the service's operation.
• Communication Data: Information provided by users when they communicate directly with Adsee, such as through customer support inquiries, feedback forms, participation in surveys, or interactions on official social media channels, is collected to facilitate effective communication and support.
• Profile and Customization Information: Any additional details users voluntarily choose to add to their Adsee user profile or within the content and settings of their landing pages are collected to personalize their experience or product offerings.

2.2. Automatically Collected Information

When users access and interact with the Services, certain information is collected automatically through technological means. This data is instrumental in understanding user behavior, enhancing service performance, and ensuring platform security.

• Usage Data: Data is collected on how users interact with the Adsee platform. This encompasses details about the pages visited, specific features utilized, time spent on various sections, and clickstream data. This information is crucial for analyzing service utilization and identifying areas for improvement.
• Device and Connection Information: Technical details about the device used to access Adsee are automatically gathered, including the Internet Protocol (IP) address, browser type, operating system, unique device identifiers, and mobile network information. This collection supports optimization for compatibility and aids in detecting unusual activity.
• Location Information: An approximate geographical location may be derived from the user's IP address. This helps in providing localized content or services.
• Cookies and Tracking Technologies: Information is collected through the use of cookies, web beacons, and similar tracking technologies. A detailed explanation of these technologies and user choices regarding them is provided in Section 8 of this Policy.

2.3. Information from Third Parties

In certain instances, Adsee may receive information about users from third-party services. This primarily occurs when users integrate external platforms with Adsee or utilize third-party login options.

• Third-Party Login Services: If a user chooses to register or log in to Adsee using credentials from third-party services (e.g., Google, Apple, or X), permission is granted to Adsee to access, use, and store information from those services as permitted by their respective terms and privacy policies.
• Integrated Third-Party Tools: When users connect or enable third-party tools (such as analytics platforms, Customer Relationship Management (CRM) systems, payment processors, or email marketing services) to their Adsee account or directly on their landing pages, Adsee may receive data from these integrations. This data is typically used to enhance the functionality of the user's landing pages or to provide comprehensive analytics.
• Data Providers: Adsee may occasionally obtain information from reputable third-party data providers to enrich its understanding of the user base, enhance service offerings, or for targeted marketing purposes.

The collection of "Usage Data" and "Information from Third Parties" underscores a critical requirement for Adsee to clearly define data flows and responsibilities, particularly concerning data utilized for AI model training versus general service enhancement. The prominence of AI features, such as "Instant Page with AI technology", necessitates that the privacy policy be exceptionally explicit about how automatically collected data and data from third-party integrations (e.g., Google Analytics 360) are leveraged by Adsee's AI. Precedents set by major technology companies, such as Google's policies emphasizing that user data is not used to train their generative AI models without explicit prior permission, suggest Adsee should adopt a similarly clear and transparent position. It is essential to differentiate between data used for general service improvement (e.g., performance analytics) and data specifically used for AI model training, as the latter is a highly sensitive area for users, particularly concerning their uploaded User-Generated Content (UGC). A lack of clarity in this domain could significantly erode user trust, potentially leading to concerns about the commercial exploitation of their uploaded content or the intelligence derived from their data. By proactively and clearly addressing these distinctions, Adsee can build a much stronger foundation of trust, which is vital for a platform centered on user-generated content and advanced AI capabilities.

To enhance transparency and accessibility of this information, the following table summarizes the types of data collected and their purposes, directly addressing the "right to know" under regulations like GDPR and CCPA.

3. How We Use Your Information

3.1. To Provide and Maintain Adsee Services

The primary utilization of user information is to operate, maintain, and deliver the core functionalities of the Adsee platform. This encompasses enabling users to seamlessly create, publish, and manage their landing pages, upload and display their multimedia content, and efficiently access and manage their user account. Additionally, user data is processed to manage subscription payments and billing cycles, and to provide essential customer support, ensuring prompt responses to inquiries.

3.2. For Analytics and Service Improvement

Collected data is extensively utilized to analyze how the Services are accessed and used. This involves identifying usage trends, understanding user behavior patterns, and continuously enhancing the overall user experience and platform functionality. This analytical process includes monitoring service performance, diagnosing technical issues, and conducting research to develop new features and services, with a particular focus on refining AI capabilities to better serve user needs.

3.3. For Marketing and Communication

User information is employed to send important transactional communications related to their account and service usage, such as service updates, security alerts, and billing notifications. Furthermore, where explicit consent has been provided or where permitted by applicable law, marketing and promotional communications about Adsee's products, services, and special offers may be sent.

3.4. For Security and Fraud Prevention

User information is critical for safeguarding the security and integrity of Adsee's Services and data. It is used to prevent unauthorized access, detect and mitigate fraudulent activities, and enforce the Terms of Service. This includes continuous monitoring for potential misuse of the platform and thorough investigation of any security incidents.

3.5. Legal Basis for Processing

Adsee processes Personal Data only when a valid legal basis exists, ensuring full compliance with data protection laws. The legal grounds for processing activities include:

• Contractual Necessity: Processing is necessary for the performance of a contract with the user or to take steps at the user's request prior to entering into such a contract. This applies to activities such as providing the landing page creation service, managing user accounts, and processing payments.
• Legitimate Interests: Processing is necessary for the purposes of Adsee's legitimate business interests, provided that these interests do not override the user's fundamental rights and freedoms. Examples include improving services, ensuring platform security, preventing fraud, and conducting internal analytics.
• Consent: Adsee relies on explicit, informed, and unambiguous consent for specific processing activities, such as sending certain marketing communications, deploying non-essential cookies (as detailed in Section 8), or for particular uses of AI features (as outlined in Section 4). Users retain the right to withdraw their consent at any time, with the same ease as it was provided.
• Legal Obligation: Processing is necessary for compliance with a legal obligation to which Adsee is subject.

4. AI Features and Data Processing

Adsee leverages Artificial Intelligence (AI) to enhance the user experience, particularly in the creation and optimization of landing pages. This section details how user data interacts with these AI features.

4.1. AI-Powered Page Creation and Optimization

Adsee's AI features, such as "Instant Page with AI technology", are designed to assist users in generating and optimizing their landing pages. This involves the AI processing user-generated content (e.g., uploaded photos, videos, and product descriptions) to suggest layouts, generate copy, and enhance visual elements. The AI analyzes the provided inputs to create relevant and effective landing page components, aiming to streamline the design process and improve conversion potential. This functionality is a core aspect of the service provided to users.

4.2. Data Used for AI Model Training

Adsee's approach to data utilization for AI model training is designed to respect user privacy and adhere to industry best practices. User-generated content and other personal data submitted by users are not used to train Adsee's core generative AI models without explicit prior permission or instruction from the user. This aligns with the data governance practices of major AI providers, where user prompts and responses are generally not used for model training. The platform differentiates between data used for general service improvement and data that might potentially contribute to AI model development. Data collected for service improvement, such as usage patterns or aggregated analytics, helps refine the overall platform and its AI features for better performance and user experience. Any potential future use of user data for AI model training would require clear, explicit consent from the user, ensuring transparency and control over their information. This commitment to not using user content for AI model training without permission is a fundamental aspect of building and maintaining user trust, particularly given the sensitive nature of user-generated content on a landing page platform.

4.3. AI-Generated Output

The output generated by Adsee's AI features is a tool to assist users in their creative process. It is important to acknowledge that AI technologies are rapidly evolving and probabilistic in nature. Consequently, AI-generated content may occasionally contain inaccuracies, be incomplete, or not perfectly reflect real-world facts or specific user intentions. Users retain full responsibility for evaluating the accuracy, appropriateness, and suitability of any AI-generated output for their intended purpose, including performing necessary human review and supervision before publishing or sharing. Adsee's AI-generated content is not intended as professional advice and should not be relied upon as factual truth.

4.4. Third-Party AI Integrations

Adsee may integrate with third-party AI services to enhance specific functionalities within the platform. When such integrations are utilized, user content or data may be sent to these third-party services to facilitate the requested AI-powered features. For instance, if a third-party AI is used for advanced image processing or content generation, the relevant data will be shared with that service. Users are advised to review the privacy policies of any third-party services they choose to integrate with Adsee, as their data handling practices will govern the information shared with them. Adsee's commitment is to ensure that any data sharing with third-party AI services is conducted securely and in accordance with applicable data protection laws.

5. Data Sharing and Disclosure

Adsee is committed to protecting user data and shares it only under specific circumstances, with appropriate safeguards in place.

5.1. With Service Providers

Adsee engages various third-party service providers to perform functions on its behalf, such as hosting, payment processing, customer support, analytics, and marketing assistance. These providers are granted access to user personal information only to the extent necessary to perform their services and are contractually obligated to maintain the confidentiality and security of that information. This ensures that operational needs are met while maintaining data protection standards.

5.2. For Business Transfers

In the event that Adsee is involved in a merger, acquisition, asset sale, or other business transaction, user personal information may be transferred as part of that transaction. Should such a transfer occur, Adsee will provide notice before the personal data is transferred and becomes subject to a different privacy policy. This ensures users are informed about changes to the stewardship of their data.

5.3. For Legal Requirements and Protection

Adsee may disclose personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency request). This includes situations where disclosure is necessary to comply with a legal obligation, protect and defend the rights or property of Adsee, prevent or investigate possible wrongdoing in connection with the Services, or protect the personal safety of users or the public.

5.4. With User Consent

Beyond the disclosures described above, Adsee may share personal information with third parties when explicit consent has been obtained from the user. Users have the right to provide or withdraw consent for such sharing, allowing them control over their data.

6. Data Retention and Deletion

Adsee maintains clear policies regarding the retention and deletion of user data, balancing legal obligations with user privacy rights.

6.1. Data Retention Period

Adsee retains personal data for as long as necessary to fulfill the purposes for which it was collected, including for the provision of Services, compliance with legal obligations, resolution of disputes, and enforcement of agreements. The specific retention period for different types of data is determined by various factors, including the nature of the data, the purpose of its processing, and any applicable legal or regulatory requirements. For instance, certain medical records may need to be stored for at least six years under HIPAA, while financial transaction records might also require a six-year retention in tamper-proof formats. Generally, operational backups might be kept for 30-90 days, while archival copies could extend to 1-7 years. Adsee aims to retain data only for the period necessary to achieve the disclosed purposes.

6.2. Data Deletion Upon Request

Users have the right to request the deletion of their personal information held by Adsee. In compliance with regulations such as GDPR and CCPA, Adsee will delete user data upon request within a specified timeframe, typically one month. While primary data will be deleted promptly, users will be informed that backup copies may temporarily remain for a limited period, usually ranging from three to five weeks, to balance compliance with operational needs. Adsee ensures that the process for submitting these requests is straightforward and that users are not discriminated against for exercising their right to deletion.

6.3. Impact of Subscription Cancellation

When a user cancels their Adsee subscription, the handling of their created pages and data is managed according to specific guidelines. For instance, some platforms may keep live pages accessible for a grace period, such as 14 days after cancellation, before taking them offline. Access to the editor for making changes might be lost immediately upon cancellation, though the ability to reactivate an account and republish content later may be retained. In cases of plan downgrades, users may be required to unpublish or remove excess pages or templates to comply with the new plan's limits. For example, if a "Pro" plan allows 50 live pages and a "Basic" plan only 15, users must reduce their live pages to fit the new limit. Some services may automatically unpublish all content after a certain period, such as 90 days, following a paid plan cancellation. Data retention post-cancellation can vary, with some companies retaining data for a period like six months before secure deletion, unless legal or legitimate business reasons necessitate longer retention. Adsee strives to provide clarity on these outcomes, ensuring users understand the implications of subscription changes on their content and data.

7. Your Data Protection Rights

Adsee is committed to upholding user data protection rights, aligning with global privacy regulations.

7.1. Rights Under GDPR and CCPA

Users are afforded specific rights regarding their personal data under comprehensive privacy laws such as the GDPR and CCPA. These rights include:

• Right to Know: Users have the right to be informed about the personal information a business collects about them, how it is used, and with whom it is shared. This encompasses categories of personal information, sources, purposes of use, and categories of third parties with whom information is shared.
• Right to Access: Users can request access to the specific pieces of personal data held about them.
• Right to Correction/Rectification: Users have the right to request the correction of inaccurate personal information that Adsee holds.
• Right to Deletion/Erasure (Right to be Forgotten): Users can request the deletion of their personal information, with certain exceptions.
• Right to Opt-Out of Sale or Sharing: Users may direct Adsee to stop selling or sharing their personal information, including via a user-enabled global privacy control.
• Right to Limit Use and Disclosure of Sensitive Personal Information: Users can direct Adsee to limit the use of their sensitive personal information for specific purposes, such as providing requested services.
• Right to Data Portability: Users may have the right to receive their personal data in a structured, commonly used, and machine-readable format.
• Right to Object to Processing: Users can object to the processing of their personal data under certain circumstances.

7.2. Exercising Your Rights

To exercise any of these rights, users can contact Adsee through the methods provided in the "Contact Us" section of this Policy. Adsee will respond to requests in accordance with applicable data protection laws and within the stipulated timeframes. Verification of identity may be required to ensure the security of personal data.

7.3. Non-Discrimination

Adsee affirms that it will not discriminate against users for exercising their privacy rights. This means that users will not be denied services, charged different prices, or provided a different level or quality of services for exercising their rights under applicable privacy laws.

8. Cookies and Tracking Technologies

Adsee utilizes cookies and similar tracking technologies to enhance user experience, analyze platform usage, and deliver tailored content.

8.1. What are Cookies and Tracking Technologies?

Cookies are small text files placed on a user's device (computer or mobile) by a website. Tracking technologies, such as web beacons, tags, and scripts, are similar tools used to collect and track information about activity on a service. These technologies help in remembering user preferences, maintaining sessions, and improving service performance.

8.2. How We Use Them

Adsee uses different types of cookies and tracking technologies for various purposes:

• Functionality/Strictly Necessary Cookies: These cookies are essential for the operation of the Services, enabling fundamental features like remembering choices, storing session information (e.g., shopping cart contents), and authenticating users. Without these, certain services cannot be provided.
• Preference Cookies: These persistent cookies allow Adsee to remember user choices and preferences, such as login details or language preferences, to provide a more personalized experience and avoid re-entering information on subsequent visits.
• Performance/Analytics Cookies: These cookies collect information about how users interact with the Services, including pages visited and time spent. This data helps Adsee improve the performance and design of the platform.
• Targeting/Advertising Cookies: While not explicitly detailed in the provided materials for Adsee, typically these cookies are used to deliver advertisements relevant to user interests and measure the effectiveness of advertising campaigns.

8.3. Your Choices Regarding Cookies

Users have control over their cookie preferences. Most web browsers allow users to refuse all cookies or to indicate when a cookie is being sent. However, opting out of cookies may limit the ability to use certain parts or features of the Services. Some tracking technologies may also be managed through device or app settings. Adsee provides information on how to manage cookie choices within its services to empower users to control their privacy settings.

9. Children's Privacy

9.1. Age Restriction and COPPA Compliance

Adsee's Services are not directed to anyone under the age of 13. Adsee does not knowingly collect personally identifiable information from anyone under the age of 13. If it is discovered that a child under 13 has provided personal data, steps will be taken to promptly delete such information from Adsee's servers. If Adsee needs to rely on consent as a legal basis for processing information and a user's country requires parental consent for individuals under a certain age, parental consent may be required before collecting and using that information. This adherence ensures compliance with regulations such as the Children's Online Privacy Protection Act (COPPA), which imposes strict requirements on the collection of personal data from children.

10. Links to Other Websites

10.1. Third-Party Links Disclaimer

Adsee's Services may contain links to other websites or services that are not operated by Adsee. These links are provided for convenience or to offer additional resources. Adsee has no control over, and assumes no responsibility for, the content, privacy policies, or practices of any third-party sites or services. Users are strongly advised to review the privacy policy of every site they visit when navigating away from Adsee's platform.

11. Changes to This Privacy Policy

11.1. Notification of Changes

Adsee reserves the right to update this Privacy Policy periodically. Users will be notified of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Policy. Significant changes may also be communicated through more prominent notices, such as email notifications or in-app alerts, to ensure users are fully aware of updates to Adsee's data processing activities. Users are encouraged to review this Privacy Policy periodically for any changes.

12. Contact Us

12.1. Contact Information

For any questions or concerns regarding this Privacy Policy or Adsee's data practices, please contact us at help@adsee.io.

13. Conclusions

Adsee's Privacy Policy serves as a cornerstone for building and maintaining user trust in a digital environment increasingly concerned with data protection. By transparently outlining the collection, use, and safeguarding of personal information, Adsee demonstrates its commitment to legal compliance with regulations like GDPR and CCPA. The proactive approach to updating the policy, particularly in light of evolving AI technologies and privacy laws, reinforces Adsee's dedication to responsible data governance.

The detailed articulation of data types collected, their specific purposes, and the underlying legal bases for processing provides users with the clarity necessary to make informed decisions about their engagement with the platform. A crucial aspect of this transparency involves clearly distinguishing how user-generated content and other data are utilized by AI features, especially regarding AI model training, mirroring industry best practices to alleviate user concerns about data exploitation.

Furthermore, Adsee's explicit commitment to user rights—including the right to know, correct, delete, and opt-out—coupled with clear instructions on how to exercise these rights, empowers users and reinforces their control over their personal data. The policy also addresses critical operational considerations such as data retention post-cancellation, providing necessary clarity for users regarding the fate of their content and information. Ultimately, a robust and transparent Privacy Policy is not just a legal necessity for Adsee but a strategic asset that fosters user confidence, reduces potential legal risks, and supports the platform's long-term growth in a competitive market.